Jogye Order of Korean Buddhism
If 1,700-year-old Korean Buddhism wants to relate to the public in everyday life, developing content based on Buddhist culture is essential. For this purpose, the Jogye Order tries to find talented designers and artists to develop content through the graphical expression of traditional Buddhist culture. Content produced through this process is used appropriately in projects to preserve traditional culture or taken further to develop a brand, infusing an energetic and creative spirit into the traditional culture market.
The Order continually reveals new products under the traditional cultural product brand “Bondina,” which embodies the spirit of Seon with its literal meaning “to return to the inherent self.” The Order also holds a “Public Competition for Buddhist Cultural Products” to develop and discover content based on Korean traditional culture and Buddhist culture, and showcases the new products in Korea and overseas.
- -Site
- www.kbuddhism.com
